{"id":417,"date":"2018-10-29T00:00:00","date_gmt":"2018-10-29T00:00:00","guid":{"rendered":"http:\/\/www.interventure.info\/the-importance-of-intercultural-communication-in-outsourcing\/"},"modified":"2020-05-14T14:21:38","modified_gmt":"2020-05-14T14:21:38","slug":"the-importance-of-intercultural-communication-in-outsourcing","status":"publish","type":"post","link":"https:\/\/www.interventure.info\/blog\/the-importance-of-intercultural-communication-in-outsourcing\/","title":{"rendered":"The Importance of Intercultural Communication in Outsourcing"},"content":{"rendered":"<h2>What is intercultural communication?<\/h2>\n<p>Intercultural communication (<strong>ICC<\/strong>) is the effective sharing of information between cultural and social groups, taking into account the different ethnic, social, religious, educational, and socio-economic background of the individuals in such groups. It is sometimes also known as <strong>cross-cultural communication<\/strong> or <strong>global communication<\/strong>. Since offices today are filled with a diverse range of people, from all backgrounds and walks of life, this form of communication is of <strong>vital importance<\/strong> and is necessary for the <strong>smooth running<\/strong> of any modern business.<\/p>\n<h2>Conversing across cultural divides<\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-2270\" src=\"https:\/\/www.interventure.info\/wp-content\/uploads\/2018\/10\/Communication-in-an-intercultural-team-1200x800.jpg\" alt=\"Cheerful businessman shaking hands with his colleague in a modern office full of people. Focus is on redhead man.\" width=\"1200\" height=\"800\"><br \/>\nOur culture can strongly affect the way we conduct our business without us even being aware of it, and that\u2019s why intercultural communication needs to be understood, absorbed, and utilised. If your business involves offshoring &#8211; the movement of a business process to a distant country &#8211; or nearshoring &#8211; the outsourcing of a process to a neighbouring country or country within your region &#8211; then <strong>ICC is a primary necessity<\/strong>, as it can <strong>lessen potential misunderstandings<\/strong>, <strong>reduce the risk of perceived insensitivity<\/strong> and <strong>minimise cause for offence<\/strong>. Poor communication can affect a business\u2019s economic success; it has been linked to everything from productivity to turnover, and therefore there is a monetary cost involved for not taking ICC onboard.<\/p>\n<p>Of course, a country that is far away can possess a very distinct and different culture from one\u2019s own, with some obvious cultural differences. However, others will not be, and this is why ICC is essential. For a neighbouring or nearby country, although there will be fewer cultural differences, we can fall into the trap of making assumptions based on similarities and skimming over differences, and so intercultural communication can assist with these also.<\/p>\n<h2>Communication and partnership<\/h2>\n<p>As a nearshoring company, intercultural communication plays a <strong>pivotal role in our day <\/strong>to day, and we use it to great effect. We place the importance of \u2018real partnerships\u2019 slightly ahead of \u2018software development\u2019 in our marketing: rather than getting a \u2018vendor\u2019, we say you get a \u2018partner\u2019, and it\u2019s this attitude that forms our communication and business practice. The emphasis on \u2018soft skills\u2019 such as effective communication, in conjunction with technical know-how, has created many successful two-way partnerships between local teams and teams abroad, ultimately aiding in the growth of our business and our reputation.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-2272\" src=\"https:\/\/www.interventure.info\/wp-content\/uploads\/2018\/10\/Intercultural-communication-at-casual-office-1200x800.jpg\" alt=\"Happy freelance workers working on different thing at casual office. There are crowd of business people.\" width=\"1200\" height=\"852\"><\/p>\n<h2>Communication is key<\/h2>\n<p>We pride ourselves in assembling bespoke teams who are geared towards our partners\u2019 needs. <a href=\"https:\/\/www.interventure.info\/\" target=\"_blank\" rel=\"noopener noreferrer\">Nearshoring<\/a> is an <strong>ideal way<\/strong> for businesses to <strong>employ highly qualified workers<\/strong> who already possess the <strong>specialist skills and knowledge<\/strong> that their business needs.<\/p>\n<p>However, to work together successfully beyond borders, <strong>communication is key<\/strong>. That\u2019s why intercultural communication is so important, and why the need for a <strong>well-established communication system<\/strong> takes precedence today. Whether teams are local or on a nearby shore, they must <strong>work together to reach shared business goals<\/strong>. Intercultural communication allows diverse people to come together as a single group and to successfully achieve these aims.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is intercultural communication? Intercultural communication (ICC) is the effective sharing of information between cultural and social groups, taking into account the different ethnic, social, religious, educational, and socio-economic background of the individuals in such groups. It is sometimes also known as cross-cultural communication or global communication. Since offices today are filled with a diverse [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":418,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/posts\/417","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/comments?post=417"}],"version-history":[{"count":0,"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/posts\/417\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/media\/418"}],"wp:attachment":[{"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/media?parent=417"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/categories?post=417"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.interventure.info\/de\/wp-json\/wp\/v2\/tags?post=417"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}